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Tag: marketing

Content Marketing Trends for 2020: Statistics and Expert Opinion

There is a lot of content on the web, more than users have time to consume. Partly because it is created by both independent authors and media and brands. According to the Content Marketing Institute, 91% of B2B and 86% of B2C companies include content marketing in their strategies. Their competitors, who have not yet…

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Mark Lenscontent, expert, marketing, Opinion, Statistics, Trends

Not content alone: ​​how internet marketing will live in the new year

The era of banner and teaser advertising on the Internet is over – the audience s trust in screaming texts and graphic images has been replaced by irritation. Desperate calls for “Innovation!” or “Buy me now!” one day, far from perfect for advertisers, they simply stopped selling. Internet marketing came to the rescue with all…

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Mark Lenscontent, Internet, live, marketing, year

Coronavirus in marketing: how to use it and whether it is worth it. Examples from brands

The coronavirus has been the most talked about news feed in the world over the past few months. The media and social media are overwhelmed with news, panic, jokes and controversy. On the one hand, the topic is controversial. Virus, disease, death. On the other hand, the news feed has become so popular that it…

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Mark Lensbrands, coronavirus, examples, marketing, worth

15 Things To Know About Content Marketing In 2020 Infographics

In 2020, content marketing has grown into one of the most popular promotion strategies. At the same time, competition has also intensified. To understand how to develop this direction further, it is important to follow the current trends and statistics. Infographics will help with this. Content Marketing Data. Infographics Content budgets, team, goals and metrics:…

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Mark Lenscontent, Infographics, marketing

Delicate marketing: how to create selling content when everyone is tired of content

How to create selling content today if it is oversupplied. The future of content marketing is about engaging stories that deliver value and reach audiences in a timely manner. It sounds simple, but it is difficult to achieve this result, especially in conditions of information overload: more than half of the content produced by brands…

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Mark Lenscontent, create, Delicate, marketing, Selling, tired
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