How to make a video in TikTok: mechanics, life hacks and best techniques

In 2020, TikTok has become my main video platform: I spend more time on it than on YouTube, and I have a lot of fun. I follow incredible people on TikTok:

  • The guy who rescues crabs and shrimps
  • The girl who knows how to imitate any voices
  • Forbes Russia billionaire
  • Will Smith (and that says it all)
  • Hydroman, the guy who shoots vines underwater

But it’s not just unique content that keeps me on TikTok. Here I finally became a blogger – a person who is watched and supported for this with a ruble. The main reason I did it was the ease of shooting and editing. The TikTok video format is not as demanding on the author’s skills as the format of other video platforms. I’ll tell you about this in the article – how can you learn to shoot and edit great tiktok videos in one working day.

What kind of videos are there in TikTok?

All videos on TikTok:

  • Vertical
  • Duration up to 1 minute

This is the main thing to remember. In principle, there is no other content format in TikTok – there are no posts or Stories. Videos only.

You can shoot a video of any timing: for example, 7.5 seconds or 49 seconds, but most often there are two main formats in TikTok: 15 seconds and 60 seconds.

  • 15 seconds – vines, dances and entertainment content, most often to music (example from blogger Semiletik6)
  • 60 seconds – expert content, most often conversational (example from blogger Kabarga)

TikTok itself recommends these two options for maximum timing and therefore has provided this in its interface. Let’s practice right now. Open your TikTok account and click the record button at the bottom:

Click the “+” button below to start recording your video

Next, select the maximum timing, 15 or 60 seconds. The switch is right where my finger is pointing. 🙂

Select format: 15 or 60 seconds

How do I choose my format?

Everything is individual and conditional, but there are still patterns.

If you gravitate towards expert and cognitive content and plan to tell useful things with your voice, choose the “60 seconds” format. In less time, you simply will not have time to express your thought with a voice.

You have to understand that 15 and 60 seconds is the ultimate timing. That is, less than 15 seconds for the spoken genre is definitely not worth choosing.

If you plan to shoot entertaining content – dances, vines, pranks, etc., choose 15 seconds. Entertainment content must be fast and dynamic, otherwise Tiktokers will not watch it.

Try both options and choose the one you like best.

I decided on the format. How to shoot and edit videos?

You have two options: filming and editing in the TikTok app itself and in third-party apps. Both options have pros and cons.

Filming and editing in TikTok

Pros:

  • Fast and convenient
  • No editing skills required
  • There are unique TikTok effects often used in challenges

Minuses:

  • Video drafts are saved only in the TikTok application in the smartphone’s memory, you cannot send them to another person or open them in another smartphone
  • Can’t get the source of the video
  • Limited video editing and design options

An example of my video, completely filmed and edited on TikTok.

Filming and editing in third-party applications

There are a lot of mobile applications for editing. I advise you to try different ones and stay on the option that is most convenient for you. InShot became that for me.

Regardless of the particular editing program, the pros and cons for creating videos on TikTok will be the same, so check them out:

Pros:

  • There is access to the source of the video
  • Rich arsenal of tools and capabilities
  • The draft can be sent to another person or opened on another smartphone

Minuses:

  • It takes time to learn editing skills
  • Good apps are usually paid
  • TikTok Unique Effects Not Available

An example of my video, shot with an iPhone camera and edited in InShot.

I use both methods of shooting. I shoot in TikTok itself if the video is planned to be short, up to 15 seconds and if I need unique TikTok effects.

I shoot in third-party applications if I plan to shoot a long video up to 60 seconds with a lot of takes, and also if I shoot for a client. However, more often there are bloggers who shoot in only one way.

I will also answer a possible question: does the popularity of the video affect where it was filmed and edited – in TikTok or in another application. The answer is unequivocal: no. It doesn’t matter where you edited the video, it will only become popular if your audience is interested in it.

And now about how this is done and what are the most important functions you need to learn how to use right now.

Filming and editing in the TikTok app

You already know where the recording start button is from the material above. But what should you do while shooting? I will answer: shoot fragments.

Remember the important thing: in TikTok, you can shoot in fragments – segments of the video and add elements, for example, text that will pop up at the time you need. This is what separates TikTok content from Instagram content, which is always filmed in one take.

In Instagram Stories, you shoot one segment, with the front or main camera. But in TikTok, you combine several sections into a mini-movie.

Check out this example from blogger Sunkremo. In it, the girl consistently changes outfits. This is not one take, but a series of takes that were filmed separately. When changing takes, you can change the angle, change the location of filming, etc., enriching your material.

Open the video recording. I chose the maximum timing of 15 seconds. On average, a take should be at least 2-3 seconds in order for the audience to understand what is happening in the frame. For this reason, it is recommended to do 1 to 6 takes in 15-second clips.

What to do takes about?

This requires a small script or plan. Here is my:

I will shoot a video on how to make a video on TikTok. I will do 4 takes, each about 3-4 seconds long.

  • Take 1: I will wave my hand in the frame and greet the readers of Rusability.ru.
  • Take 2: I’ll show my finger up where the blue bars are – indication of takes.
  • Take 3: Flip the camera from the front to the main one.
  • Take 4: Apply the local Big Uncle effect.

Yes, this may sound incomprehensible, but now we’ll figure it out.

Click the record icon.

To take a take, you just need to tap the circular record icon with your finger. A blue bar will appear at the top, counting the duration of the take:

The first take is the blue bar on top.

You shot the first take. Now you can pause and change the location. I went to the wall with the painting and shot the second take. You may notice that a second has been added to the first blue bar:

The second take was filmed. With my finger, I indicate where the indicator of the second take is.

Further, according to my plan, I flip the camera from the front to the main one. Look where my finger is pointing:

You can not only change the location, but also flip the camera.

And it remains to complete the fourth planned take. Again I change the location, but at the same time I click on the Effects button in the lower left corner and select the “Big Uncle” effect. He changes his face, turning it into the face of an unshaven bumpkin. This effect can be used when shooting funny videos, for example, this one.

Click Effects. Choosing the desired effect. For example, “Big Uncle”. Here, in fact, is the uncle. The fourth take is ready.

Now click the red checkmark on the right and you will see the whole video – TikTok will automatically glue the takes into a single timing. Let’s add some music now:

Add music button. Choose a track that suits your idea of ​​ u200b u200bthe mood.

Now comes the fun part! You can add pop-up labels at the right time. Simple life hack: one take – one explanatory inscription… What could be easier?

According to my scenario, I came up with 4 labels:

  • Take 1: Caption “Hello Rusability!”
  • Take 2: The inscription “This blue bar is the duration of the take”
  • Take 3: The inscription “You can still switch to the frontal”
  • Take 4: The inscription “And include a mask or effect.”

Add a caption.

Press the “Aa” button and add the inscription you need. Similar to Instagram Stories, you can adjust the size, color, and position of the caption in your video.

After adjusting, press your finger on the inscription again and in the menu that appears, select the Set Duration item:

Setting the duration – the moment the inscription appears and disappears. Adjust the red area with your finger – the duration of the inscription.

After all the labels are ready, click the red Next button and write the accompanying text for the video (maximum 100 characters):

Preparing for publication.

Now click Publish or Drafts to save the video as a draft and publish later.

Take a close look at the resulting video:

Using this video as an example, be sure to learn how to distinguish between takes, understand how many there are in the video, where they begin and end. Check it against my original script:

  • Take 1: I will wave my hand in the frame and greet the readers of Rusability.ru.
  • Take 2: I’ll show my finger up where the blue bars are – indication of takes.
  • Take 3: Flip the camera from the front to the main one.
  • Take 4: Apply the local Big Uncle effect.

If you manage to “see” the takes and correlate them with my script, consider that you already understand how to shoot on TikTok. If it didn’t work the first time, try again, including not only on my video, but also on the videos of other TikTokers.

And remember the second important point: when shooting on TikTok, all video fragments are glued together into a single movie by themselves, automatically. This is what makes shooting on the TikTok app so easy.

Editing in a separate application will take longer, because separate video fragments will be separate pieces that you have to connect in a third-party application.

Filming and editing in third-party applications

The difference between editing in a third-party application is that you will shoot duplicates on a smartphone camera and end up with several video files:

Video files in a smartphone. The last 4 files are duplicates, shot according to the script.

I will not explain how to shoot video with a smartphone camera – you know that. Especially for the article, I repeated the same scenario: 4 takes already familiar to you.

Now the fragments need to be combined into a single movie. We open them in the InShot application:

Load 4 takes into InShot. Editing video in InShot.

InShot has its advantages, for example, you can add not only pop-up labels, but also pop-up images, which is not in TikTok. But on the other hand, InShot does not have the “Big Uncle” effect, so the video turned out to be more boring.

I wrote above about the pros and cons of a different method of filming. Now you know how to do it. It only remains to try.

What to do with this knowledge

Shooting and publishing a video is only the first step. You have exciting things ahead: first viewers, analysis of video statistics, search for your own handwriting and hone your skills. But this is a topic for separate articles.

All this will happen later, after you take the first and important step – shoot and publish the video. Hope this article helps you with that.

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