Now there are so many tips on promoting VKontakte: how to do it better, faster, more efficiently. And on the contrary, I want to tell you how to do NOT need to. I have been doing SMM for the 4th year already and often I myself prepare articles / posts in my own and clients…
Content has become an important competitive advantage for many brands these days. And if you are still wondering whether the content on my site is good, feel free to contact Yandex.Metrica. New items in Yandex.Metrica There are two important new features in their Content reports: Authors Themes Let s start with the first: we analyze…
There is a lot of content on the web, more than users have time to consume. Partly because it is created by both independent authors and media and brands. According to the Content Marketing Institute, 91% of B2B and 86% of B2C companies include content marketing in their strategies. Their competitors, who have not yet…
The era of banner and teaser advertising on the Internet is over – the audience s trust in screaming texts and graphic images has been replaced by irritation. Desperate calls for “Innovation!” or “Buy me now!” one day, far from perfect for advertisers, they simply stopped selling. Internet marketing came to the rescue with all…
Gone are the days when it was possible to attract the attention of business buyers with just one product. Today s marketers need content to satisfy their audience s need for information and social approval. But don t forget the sales funnel. Each stage has its own content: Top Sector: B2B content marketing will increase…
Content trends on Instagram change not even quarterly, but literally monthly. Especially if you follow the market leaders and major bloggers. Yesterday, useful online marathons were a great way to promote, today they no longer give such an effect as circular giveaways and MK. But we have collected 6 ideas for commercial and blogging accounts…
In this article, we will tell you where to get themes for posts, share useful services for text and photos. Why do you need a content plan? A content plan is needed not only for a marketer, SMM-specialist, copywriter, editor. If you have your own business and you run a group on your own or…
In this article, we will share tips on how to beautifully package the VKontakte community and prepare it for advertising. Why is this needed? Let s say your community is a city coffee shop. Before you open it, you made repairs, purchased equipment, decorated a showcase, developed a menu, hired employees, and adjusted the supply…
In 2020, content marketing has grown into one of the most popular promotion strategies. At the same time, competition has also intensified. To understand how to develop this direction further, it is important to follow the current trends and statistics. Infographics will help with this. Content Marketing Data. Infographics Content budgets, team, goals and metrics:…
How to create selling content today if it is oversupplied. The future of content marketing is about engaging stories that deliver value and reach audiences in a timely manner. It sounds simple, but it is difficult to achieve this result, especially in conditions of information overload: more than half of the content produced by brands…
Modern users, fed up with a variety of information, prefer only viral, high-quality and memorable content. All people of the world form an endless ocean of information of 2.5 quintillion bytes in just a day. Each earthling produces 1.7 MB of information every second. That is why today it is not enough to post aesthetic…